Herramientas para Focus Group

The Focus Group (FG) is a method of targeted interview within a small group aimed at  encouraging a discussion about specific topics.

It is a classical tool to have a good quality research.

Basic principle: the social interaction created during group interviews,  is an effective reproduction of the process through which  people form their own opinion.

That is why the leader of the FG should be:

A social professional like a psychologist, a social worker or an educator, who has been trained and has got experience on group dynamics nad training of trainer

or

a different kind of trainer, like a pedagogist or a person with similar qualifications, who has been working with adult training since at least two years

or

a professional without specific degrees but substantially experienced with self help groups and training.

The attachments below give more details about conducting, moderating and documenting Focus Groups